This chapter has analyzed supply and demand in a single
market. Although our discussion has
centered around the market for ice cream, the lessons learned here apply in
most other markets as well. Whenever you
go to a store to buy something you are
contributing to the demand for that item. Whenever you look for a job you are
contributing to the supply of labor services. Because supply and demand are
such pervasive economic phenomena the model of supply and demand is a powerful
tool for analysis. We will be using this model repeatedly in the following
chapters.
One of the Ten Principles of Economics discussed in Chapter
1 is that markets are usually a good way
to organize economic activity. Although it is still too early to judge whether
market outcomes are good or bad in this chapter we have begun to see hoe markets work. In any
economic system scarce resources have to be allocated among competing uses.
Market economics harness the forces of supply and demand to serve that end.
Supply and demand together determine the prices of the economy’s many different
goods and services prices in turn are
the signals that guide the allocation of resources.
For example consider the allocation of beachfront land.
Because the amount of this land is limited not everyone can enjoy the luxury of
living by the beach. Who gets this resource? The answer is whoever is willing
and able to pay the price. The price of beachfront land adjusts until the
quantity of land demanded exactly balances the quantity supplied. Thus in
market economics prices are the mechanism
for rationing scarce resources.
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