Now let’s suppose that aluminum factories emit pollution.
For each unit of aluminum produced a certain amount of smoke enters the
atmosphere. Because this smoke creates a health risk for those who breathe the
air it is a negative externality. How does
this externality affect the efficiency of the market outcome.
Because of the externality the cost to society of producing
aluminum is larger than the cost to the aluminum producers. For each unit of
aluminum produced the social cost includes
the private cost of the aluminum producers plus the costs to those bystanders affected adversely
by the pollution. The social cost of producing aluminum. The social-cost curve
is above the supply curve because it takes into account the external costs
imposed on society by aluminum producers. The difference between these two
curves reflects the cost of the pollution emitted.
What quantity of aluminum should be produced. To answer this
question we once again consider what a benevolent social planner world do. The
planner wants to maximize the total surplus derived from the market the value
to consumers of aluminum minus the cost of producing aluminum. The planner
understands
however that the cost of producing aluminum includes the
external costs of the pollution emitted.
The planner would choose the level of aluminum production at
which the demand curve crosses the social-cost curve. This intersection
determines the optimal amount of aluminum from the standpoint of society as a
whole. Below this level of production the value of the aluminum to consumers as
(measured by the height of the demand curve) exceeds the social cost of
producing it (as measured by the height of the social-cost curve). The planner
does not produce more than this level because the social cost of producing
additional aluminum exceeds the value to consumer.
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