When consumers go to grocery stores to buy their turkeys
for Thanksgiving dinner they may be
disappointed that the price of turkey as high as it is. At the same time when
farmers bring to market the turkeys they have raised they wish the price of
turkey were even higher. These views are not surprising. Buyers always want to
pay less and sellers always want to get paid more. But is there a right price
for turkey from the standpoint of society as a whole.
In previous , we saw how in market economies the forces of
supply and demand determine the prices of goods and services and the quantities
sold. So far however we have described the way markets allocate scarce
resources without directly addressing
the question of whether these market allocations are desirable. In other words
our analysis has been positive rather than normative what should be. We Know
that the price of turkey adjusts to ensure that the quantity of turkey supplied
equals the quantity of turkey demanded. But at this equilibrium is the quantity
of turkey produced and consumed too small too large or just right.
We take up the topic of welfare economics the study of how
the allocation of resources affects economic wee-being. We begin by examining
the benefits that buyers and sellers receive from taking in a market. We then
examine how society can make these benefits as large as possible. This analysis
leads to a profound conclusion. The equilibrium of supply and demand in a
market maximizes the total benefits received by buyers and sellers.
One of the Ten Principles of Economics is that markets are
usually a good way to organize economic activity. The study of welfare
economics explains this principle more fully. It also answers our question about
the right price of turkey. The price that balances the supply and demand for
turkey consumers and turkey producers.
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