To make our analysis concrete we will consider a specific
market the market for aluminum. The supply and demand curves in the market for
aluminum.
The supply and demand curves contain important information
about costs and benefits. The demand curve for aluminum reflects the value of
aluminum to consumers as measured by the price they are willing to pay. At any
given quantity the height of the demand curve shows the willingness to pay of
the marginal buyer. In other words it shows the value to the consumer of the
last unit of aluminum bought. Similarly the supply curve reflects the costs of
producing aluminum. At any given quantity the height of the supply curve shows
the costs of the marginal seller. In other words it shows the costs to the
producer of the last unit of aluminum sold.
In the absence of government intervention the price adjusts
to balance the supply and demand for aluminum. The quantity produced and
consumed in the market equilibrium. That is the market allocates resources in a
way that maximizes the total value to the consumer who buy and use aluminum
minus the total costs to the producers who make and sell aluminum.
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